How often should I post on Instagram to make money?
Generally, we recommend posting at least once a day to maximize your visibility and engagement. However, if you have more time and resources, you can post multiple times a day, or even several times a week. Experiment to find the posting schedule that works best for you and your followers.
For most monetization products, payouts are released around the 21st of every month for earnings made in the previous month. For example, earnings made in January will be paid out around February 21st.
71% of influencers with 1,000 to 10,000 followers only make up to $100 per sponsored post. Some make more than that, but the numbers don't really start to climb until you get to the 1 million follower-mark where the majority of influencers make over $1,000 per post.
Our experts recommend creating at minimum, three posts per week on Instagram. Ideally, these are mixed media posts (carousels, reels, static posts, etc.) Using different social media content types is especially important if you post more than three times per week.
No. Instagram is never paying you, so you need to be creative.
Instagrammers will get paid different amounts of money depending on how many followers they have. For example, Instagrammers with less than 10,000 followers will make around $88 per post. The Instagrammers with less than 100,000 followers will make $200 per post on average, though it depends on the profile.
Genrally, the CPM is between $5 and $10 per 1,000 views, but it can range from as low as $0. 50 per 1,000 views to as high as $20 or more per 1,000 views.
The good news is, there's no strict minimum. Five influencers Insider interviewed — all with under 6,000 Instagram followers — said they got paid by brands to post to their small audiences.
Naturally, the more engaged followers you have, the better. Check out our tips on how to get more followers on Instagram. While top Instagrammers make thousands of dollars per post, even those with small but engaged followings of 1,000 have the potential to start making money.
According to CNBC, someone with 5,000 Instagram followers and 308 sponsored posts a year can make $100,000.
How much Instagram pay for 10k followers?
Micro-influencers (accounts with one thousand to ten thousand followers earn on average $1,420 per month, and mega-influencers (accounts with over one million followers) earn about $15,356 per month.
Based on the performance of your reels. The amount you earn per play may not always stay constant. For example, you may earn more per play as you're getting started and less over time. In some cases, not all plays are counted toward a bonus payout.

As Reels become increasingly important, marketers are asking themselves “How many Reels should I post in a day?” The industry standard is to post 4 to 7 Reels per week to increase your follower count as much as possible.
It may come as a surprise, but Instagram suggests using between 3 and 5 hashtags. The reason behind this low number is to use more relevant and better-quality hashtags to avoid spam. In other words: less is more.
Generally, we recommend posting at least once a day to maximize your visibility and engagement. However, if you have more time and resources, you can post multiple times a day, or even several times a week. Experiment to find the posting schedule that works best for you and your followers.
- WORKING WITH BRANDS. Partner with your favorite brands. ...
- BADGES IN LIVE. Go big with badges in Live. ...
- SHOPPING ON IG. Let fans shop their hearts out. ...
- SUBSCRIPTIONS. Build community and earn recurring monthly income.
- Cristiano Ronaldo | cristiano | $2,397,000 per post | 442M followers.
- Kylie Jenner | kyliejenner | $1,835,000 per post | 338M followers.
- Lionel Messi | leomessi | $1,777,000 per post | 327M followers.
- Selena Gomez | selenagomez | $1,735,000 per post | 320M followers.
1,000 to 5,000 views = $50. 5,001 to 10,000 views = $100. 10,001 to 50,000 views = $500. 50,001 to 100,000 = $1,000.
In November 2021, some Reels users reported getting $1,200 for reaching 1 million views — and up to $35,000 for getting 58 million views. As of April 2022, however, Instagram now requires 11 million views for $1,200 and 359 million views for the huge $35,000 payout.
- Complete basic business tasks. ...
- Identify your niche. ...
- Get to know your audience. ...
- Create your influencer brand. ...
- Explore your content strategy. ...
- Optimize your online presence. ...
- Select your channels. ...
- Post unique content on a regular basis.
How many likes do you need to make money on Instagram?
With just 1,000 or so followers, you can make money on Instagram.
- Publish Sponsored Posts.
- Become a Brand Ambassador.
- Give Shout-Outs.
- Make Filters and Masks for Stories.
- Write Captions for Businesses.
You must have created at least 5 Reels in the last 30 days. You must receive at least 100K reels plays in the last 30 days. You must apply from a Page or profile in professional mode at this time.
The chances of you getting extremely wealthy as an influencer are pretty slim. In fact, the average payment per post if you have less than 2,000 followers is less than $50. Even if you have a pretty decent follower count, between 50k followers to 75k followers, you'll still only average about $200 per post.
10,000 followers will cost you $899. 15,000 followers will cost you $1,349. 20,000 followers will cost you $1,800.
Second Level – 5,000 to 50,000 Followers
Once you reach the 5,000-follower mark, then you have officially entered the second level of popularity on Instagram.
- Respond to genuine comments. ...
- Start a complementary Q&A in your Instagram Stories. ...
- Add your Instagram post to an Instagram Guide (or two) (or three) ...
- See if it was Shares or Hashtags that did the trick. ...
- Create some breathing room and stop posting for a day or two. ...
- Prioritise an About Us Instagram post soon.
The Reels Play bonus program pays creators up to $35,000 per month, but it's an invite-only feature.
How many views do you need on Reels to get paid? The target view count varies for each creator but at the bare minimum, you need to hit at least 1,000 views on each Reel to get paid for those Reels.
You will receive your payouts once a month after you earn the minimum balance of $25, subject to compliance with all applicable terms and policies at all times, including through the time of payment. Final payments are calculated at the end of each month and paid out approximately 21 days later.
Is posting 3 reels a day too much?
A good rule of thumb is to treat reels like they are a part of your feed. You don't want to overload your followers' feeds with multiple reels a day, hoping that something lands with them. Create and post thoughtful and entertaining reels, but no more than once a day if you can help it.
The Reels bonuses were part of Meta's two-year, $1 billion pool of money that the company promised would go to creators through 2022.
- #love.
- #instagood.
- #photooftheday.
- #art.
- #beautiful.
- #photography.
- #fashion.
- #happy.
Instagram hashtags may be placed in the photo or video caption at the time you post. Or, hashtags may be added in a comment (or several comments) after posting. There's no difference to their functionality, so it's your choice.
- Monday: 5 a.m., 11 a.m., 1 p.m.
- Tuesday: 9 a.m., 1 p.m., 2 p.m.
- Wednesday: 5 a.m., 9 a.m., 11 a.m.
- Thursday: 5 a.m. to 6 a.m., 11a.m. to 1 p.m.
- Friday: 7 a.m., 11 a.m., 2 p.m.
- Saturday: 9 a.m.
- Sunday: 1 a.m., 7 a.m., 6 p.m. to 8 p.m.
According to the Journal of Social and Clinical Psychology , it is recommended to use social media for 30 minutes per day for better physical and mental health.
Gaining organic followers on Instagram isn't easy anymore. There are a lot of accounts that still follow you and unfollow you later and a lot of bots that comment just to gain attention. With all the competition around, you need to make sure that you're consistent, you stand out and are authentic.
- Product photos.
- Behind-the-scenes photos.
- Instagram Reels.
- User-generated content.
- Instagram contests.
- Video tutorials.
- Influencer content.
- Product announcements.
71% of influencers with 1,000 to 10,000 followers only make up to $100 per sponsored post. Some make more than that, but the numbers don't really start to climb until you get to the 1 million follower-mark where the majority of influencers make over $1,000 per post.
There is no required number of followers that you need to get verified on Instagram. Having said that, one of the core requirements for getting approved is having a notable account. This means that your account must represent a well-known and highly searched-for person, brand, or business.
How much does it cost to get Instagram verified?
Meta Verify costs $14.99/month for verification on the Facebook or Instagram app and $11.99/month to be verified on Facebook's web version.
- Use the right hashtags.
- Use high quality filters.
- Post at the right times.
- Steal your competitors' followers.
- Pay for sponsored posts and product reviews.
- Use geotags to boost local discovery.
- Organize your Stories into Highlights.
- Ask for more followers.
Based on the number of reels you create. For example, you may create a certain amount of reels to earn a bonus amount per reel. Based on creation of a themed reel in response to a prompt you receive to create a reel for an upcoming holiday or moment.
Keep in mind that real, meaningful Instagram growth doesn't happen overnight. The average monthly growth in account followers for Instagram business accounts is +1.25%. Let's see if you can beat that benchmark and effectively grow your account by implementing these tips.
Its reach and popularity means that several famous names with a humongous following can use the platform to make money. And this is why many of the top earning celebs on Instagram in 2022 earn millions of dollars per post.
The more followers you have on Instagram, the more money you can make. Rates are also determined by engagement, quality of content, name recognition, audience demographic, and skill set. The standard is $10 per 1,000 followers, but can vary depending on your contract and sponsor.
Micro-influencers (accounts with one thousand to ten thousand followers earn on average $1,420 per month, and mega-influencers (accounts with over one million followers) earn about $15,356 per month.
- WORKING WITH BRANDS. Partner with your favorite brands. ...
- BADGES IN LIVE. Go big with badges in Live. ...
- SHOPPING ON IG. Let fans shop their hearts out. ...
- SUBSCRIPTIONS. Build community and earn recurring monthly income.
Instagram Reels Play is an invite-only bonus program that lets you earn money on your reels content. If you are invited, you will receive a pop-up notification and an invite that appears in your Professional Dashboard on the Instagram app.
- Go to Payouts.
- Select Update payout method.
- Select the type of payout account you'd like to add to your professional account.
- Follow the prompts to complete set up. Note: You can have separate payout accounts for each monetization tool.
How much does Instagram pay for 10k views?
Most micro-influencers who have 5-10k followers make an average of ₹6,531 per post. Creators with 50,000 to 80,000 followers usually charge around ₹14,843 per post and as you move higher up the ladder creators with 250,000 to 500,000 followers charge around ₹49,725 per post.
We recommend you hit the 10,000 follower mark and an engagement rate of 2.5% or more before looking to monetize. That's because you can: Sell to a larger number of people (if you have 2.5% engagement, you'll reach 250 Instagram users).
Meta will stop offering Reels bonuses to creators on Facebook and Instagram. Meta is pausing its program to pay bonuses to creators for making Reels and hitting specific benchmarks. The program, originally introduced in 2021, incentivized content makers to generate more short video content.
Depending on your bank, payments can take between 1-7 business days. Note: If you change your account's payout method 10 days or fewer before the date of payment, you won't receive your earnings until the following month.
To attract more content creators, Meta-owned photo-sharing platform Instagram is now paying bonuses of up to $10,000 to those who post videos on Reels. According to 9To5Mac, creators will now have the chance to earn up to $10,000 by posting these short videos called "Reels" as part of the Reels Play bonus programme.
In fact, according to Later's free Creator Rates Report, for a singular Instagram Reel, influencers can charge (as a baseline fee): Nano creators (0-10K followers): $100-$200. Micro creators (10K-100K followers): $200-$1K.
References
- https://influencermarketinghub.com/instagram-highest-paid/
- https://www.shopify.com/blog/how-often-post-instagram
- https://blog.crowdfireapp.com/why-youre-not-gaining-followers-on-instagram-what-to-do-instead-196962c2d889
- https://www.facebook.com/business/help/197671395713356
- https://www.cashify.in/how-many-followers-on-instagram-to-get-paid-earn-money
- https://www.businessinsider.com/how-many-instagram-followers-to-start-getting-paid-make-money-2022-1
- https://screenrant.com/how-get-paid-instagram-reels-make-money-play-bonus/
- https://www.scalefluence.com/5-reasons-why-become-social-media-influencer/
- https://techcrunch.com/2023/03/10/meta-will-stop-offering-reels-bonuses-to-creators-on-facebook-and-instagram/
- https://blog.hootsuite.com/how-to-make-money-on-instagram/
- https://www.dashhudson.com/blog/how-often-should-you-post-on-instagram
- https://www.digitalmarketing.org/blog/does-buying-instagram-followers-work
- https://dani-the-explorer.com/how-much-to-charge-for-sponsored-instagram-posts/
- https://help.instagram.com/217939383051653
- https://www.zdnet.com/article/are-you-meta-verified-heres-what-it-is-how-much-it-costs-and-what-perks-it-gets-you/
- https://www.uscreen.tv/blog/how-to-monetize-instagram/
- https://www.shopify.com/blog/make-money-on-instagram
- https://www.shopify.com/blog/time-post-instagram
- https://louisem.com/7198/how-to-use-hashtags-on-instagram
- https://studiocotton.co.uk/blog/viral-instagram-post/
- https://www.backstage.com/magazine/article/facebook-reels-how-to-get-paid-74792/
- https://spacecoastdaily.com/2020/09/how-many-followers-do-you-need-to-be-instagram-famous/
- https://www.coursera.org/articles/how-to-become-an-influencer
- https://creators.instagram.com/earn-money
- https://www.oberlo.com/blog/best-instagram-hashtags-for-likes
- https://help.instagram.com/183392733628561
- https://later.com/blog/instagram-influencers-costs/
- https://blog.hootsuite.com/how-often-to-post-on-social-media/
- https://www.kontentino.com/blog/how-often-to-post-on-instagram/
- https://www.theverge.com/2023/3/9/23633249/meta-ends-reels-play-bonus-instagram-facebook
- https://www.shopify.com/blog/what-to-post-instagram-ideas
- https://influencermarketinghub.com/reels-play-bonus/
- https://www.lifestyleasia.com/ind/entertainment/instagram-rich-list-2022-the-top-earning-celebrities/
- https://publer.io/blog/how-many-hashtags-on-instagram/
- https://nashikcorporation.in/discussion/how-much-does-instagram-pay-for-1000-views/
- https://digitaluncovered.com/make-money-from-instagram-in-india/
- https://help.instagram.com/1970842223247105
- https://bloggingwizard.com/how-many-instagram-followers-to-make-money/
- https://mattsimplified.com/does-instagram-pay-you-for-views/
- https://help.instagram.com/543274486958120
- https://bloggingwizard.com/how-to-make-money-on-instagram/
- https://m.facebook.com/help/1164532017667979
- https://blog.hootsuite.com/instagram-growth/
- https://www.outlookindia.com/healths/how-much-time-is-too-much-time-on-social-media--news-217676
- https://www.shopify.com/ph/blog/14288561-how-to-build-a-massive-following-on-instagram
- https://usawire.com/5-ways-to-make-money-on-instagram-in-2022-without-selling-anything/
- https://www.gobankingrates.com/money/entrepreneur/how-much-do-instagram-influencers-make/
- https://www.businessinsider.in/tech/news/instagram-will-now-pay-creators-up-to-10000-to-post-reels/articleshow/87664746.cms
- https://mention.com/en/blog/instagram-verified-badge/